Best of the Best

William Hindmarch, founder and CEO of Best of the Best launched it in 2000. A lover of cars, the motivation to start the business had born long back. His father, who was crazy over cars, introduced him to cars like Lotus Elite and Frog Eye Sprite. His dream was to own a beautiful car, but could not afford it. This gave birth to the idea of starting ‘Best of the Best’. The intention was to give a chance for people to win a car with little money.


Now after ten years, hundreds of people have won cars of their dreams. Best of the Best exhibits luxury cars as competition prizes within airport terminals. Their income comes largely from selling tickets to passing airport travellers, and from online customers.  Operating from nine airports, it provides revenue for airport operators as well.  


‘Best of the best’ has introduced many other games to offer customers a chance to win things we love to own, but cannot afford. The Instant Win games developed lately turned out to be very popular. The popularity has spurred the introduction of Ticket limited competitions. The support team along with staff at their airport sites has made the venture a grand success.


Best of the Best has 10 high profile locations in international sites likeDublinandCopenhagen, not to mention theUKairports.  Manchester Airport Group,BirminghamAirport,GatwickAirport,LutonAirportandEdinburghAirporthold long time contracts with Best of the Best. You get to win the same cars displayed at airports. The efficient staffs employed and stationed at airports explain the whole process of winning cars to customers.


Best of the Best has made more than seventy charitable donations to national as well as international organizations. They support charities who work in humanitarian fields.